Privacy Policy

Overview
Your information will be held by Beaconzone Ltd, company number 2693597 registered in England. We are registered with the UK Information Commissioner's Office under registration reference Z9338410.

Beaconzone only sells business to business (B2B) hence most of the information we hold is business contact information. Nevertheless, we process a small amount of personal information, usually just your name, ip address and cookies and we therefore look after this personal information as per European GDPR legislation. 

Data Protection Law
European Data Protection law (GDPR) says that we are allowed to use personal information only if we have a lawful reason to do so. The law says we must have one or more of these reasons:

To fulfil a contract we have with you, OR
When it is our legal duty, OR
When it is in our legitimate interest, OR
When you consent to it.

A legitimate interest is when we have a business or commercial reason to use your information.

How We Use Your Personal Information
We use your personal information:

  • to manage our relationship with your business,
  • to provide advice or guidance about our products and services,
  • to deliver products and services,
  • to manage how we work with other companies that provide services to us and our customers,
  • to develop new ways to meet our customers’ needs,
  • to study how our customers use products and services from us,
  • to grow our business and to develop and carry out marketing activities,
  • to perform legally required administrative activities such as bookkeeping and accounting
The above uses enable us to fulfil contracts, satisfy our legitimate interests and perform our legal duty. Our legitimate interests are selling products and services and providing pre and post sales support.

Sharing Your Personal Information
We only share your information with the following:

  • Our payment service provider. We do not store or know your credit card details. All payments are processed by Squareup Europe Ltd, authorised by the Financial Conduct Authority (the “FCA”) under the Payment Service Regulations 2009 (registered reference no. 718770) for the provision of payment services. Read the Square Europe Ltd privacy policy: https://squareup.com/gb/legal/privacy-no-account
  • Our Advertising and Analytics service provider. Google Adwords and Analytics. Google tracks you anonymously using links, your IP address and Cookies. Read Google's Privacy Policy https://www.google.com/about/company/user-consent-policy.html and opt-outs. https://tools.google.com/dlpage/gaoptout/
  • As required by law by UK HM Revenue & Customs, regulators and other authorities.
  • In rare cases, we may also need to share your personal information with other organisations to provide you with the product or service you have chosen, for example FriendChip, who provide fully managed beacons.
  • We may choose to sell, transfer, or merge parts of our business, or our assets. Or we may seek to acquire other businesses or merge with them. During any such process, we may share your data with other parties. If a change of company happens, then other parties may use your data in the same way as set out in this notice.

Marketing
We may use your personal information to tell your business about relevant products and offers. You can ask us to stop sending you marketing messages by contacting us via our Help Desk Data Protection and Privacy option. Whatever you choose, you'll still receive statements, and other important information such as changes to your existing products and services.

How Long We Keep Your Personal Information
We will keep your personal information for as long as you are a customer of Beaconzone Ltd. After you stop being a customer, we may keep your data for up to ten years for one of these reasons:

  • To respond to any questions or complaints,
  • To maintain records according to legal requirements that apply to us,
  • We may keep your data for longer than 10 years if we cannot delete it for legal, regulatory or technical reasons. We may also keep it for research or statistical purposes. If we do, we will make sure that your privacy is protected and only use it for those purposes.

How To Get a Copy of Your Personal Information
You can access your personal information we hold by requesting such information via our Help Desk Data Protection and Privacy option. You have the right to question any information we have about you that you think is wrong or incomplete. Please contact us if you want to do this. If you do, we will take reasonable steps to check its accuracy and correct it.

Stopping Us Using Your Personal Information
You have the right to object to our use of your personal information, or to ask us to delete, remove, or stop using your personal information if there is no need for us to keep it. This is known as the ‘right to object’ and ‘right to erasure’, or the ‘right to be forgotten’. There may be legal or other official reasons why we need to keep or use your data. We may sometimes be able to restrict the use of your data. This means that it can only be used for certain things, such as legal claims or to exercise legal rights. In this situation, we would not use or share your information in other ways while it is restricted.

Our Use of Cookies
We and our service providers use cookies to make it easy to access our services by remembering you when you return, to provide and analyse our services, to learn more about our users and their likely interests, and to deliver and tailor marketing or advertising. 

Cookies are necessary to provide our website and online service. For example, we or our service providers use these cookies to authenticate and identify our members when they use our websites and applications so we can provide our service to them. They also help us to enforce our Terms & Conditions, prevent fraud and maintain the security of our service.

Cookies help us to personalize and enhance your experience. For example, they help us to remember your preferences and prevent you from needing to re-enter information you previously provided (for example, during sign up). We also use these cookies to collect information (such as popular pages, conversion rates, viewing patterns, click-through and other information) about our visitors' use of our web sites so that we can enhance and personalize our website and service and conduct market research. Deletion of these types of cookies will result in limited functionality of our service.

Advertising cookies use information about your visit to this and other websites, such as the pages you visit, your use of our service or your response to ads and emails, to deliver ads that are more relevant to you. Advertising cookies associated with our service belong to our service providers.

Data Protection Officer

The GDPR requires a duty to appoint a data protection officer (DPO) if the organisation is a public authority or carries out large scale, regular and systematic monitoring of individuals. We don't carry out such activities.