Category: Beacons

Beacons Inside Products

Products are increasing including iBeacon or more generic Bluetooth LE advertising in order to identify themselves to apps. There’s the recent example of the Tesla 3.

Higher end WiFi access points such as the mesh Linksys VELOP also use Bluetooth for identification in mobile apps. Recently we came across a new wireless security system, AJAX, that also uses iBeacon for identification to apps:

Bluetooth advertising provides a solution to the ‘chicken and egg’ problem of how to connect to a product to set it up, before it has been set up and connected to a (usually WiFi) network.

TRBOnet Update

There’s been an update to TRBOnet to allow DIMETRA Express to use iBeacon-based Indoor Location.

TRBOnet is the system used by Motorola for managing 2-way radios and pinpoints handsets on maps:

The 2-way radios upload GPS data but this obviously doesn’t work indoors where iBeacons are used instead. TRBOnet works with any iBeacons.

Are you an established 2-way radio company?
Contact us for advice on which beacons we have supplied for use with TRBOnet.

BBC Watchdog Beacon Investigation

There’s a video on Facebook where the Spencer Matthews from BBC’s Watchdog programme looks into beacons:

We were contacted by a researcher from BBC Watchdog as they wanted to understand the mechanism and were initially confused as to whether the devices in stores were receiving phone Bluetooth signals or the other way around, phones receiving Bluetooth signals.

What the video doesn’t say is apps are needed to see the beacons. In the case of Facebook this will be Facebook app. You can turn off Bluetooth for that app if you don’t want to be tracked. However, as the video explains, Bluetooth is only one mechanism. WiFi, GPS and cell tower data can also be used to determine location.

Getting back to beacons, Google has an under-promoted similar mechanism ‘Project Beacon’ tied to Adwords where you can work out if an ad caused a store visit.

3rd Party Introduction to Project Beacon

As there’s no official web site or information, it’s unclear if ‘Project Beacon’ is still active.

The BBC Watchdog video shows how many consumers see such adverts as intrusive and creepy. As previously with Eddysone URL, marketers are being too blunt, alienating consumers and it’s a turn-off. Instead they need to provide useful information and tools, not adverts, then convert the consumer to a sale. Marketers need to put in place marketing that causes the consumer to say, “That’s cool, I must tell my friends” rather than “That’s creepy”.

New Sato Beacons in Stock

We have a new range of Sato beacons in stock:

Most, except the sensor beacons, are waterproof to IP67. All the beacons can be configured to advertise multiple channels at the same time including iBeacon, Eddystone UID, Eddystone URL, Eddystone TLM, sensor (where available), acceleration (where available) and device info.

Sato beacons use the button in an innovative way. Instead of going OFF, the button long press is detected for SOS type scenarios. The beacon is instead turned off using the configuration app or programatically via your custom app.

Industry 4.0 SME

We have been involved in writing some articles for a new magazine site Industry 4.0 SME.

The site is targeted at CEOs, COOs, CTOs and innovation managers in Small and Medium size Enterprises (SMEs). It provides high level articles on the opportunities, strategies and technologies involved in Industry 4.0. It’s updated daily with the latest Industry 4.0 news.

Nordic Wireless Quarter Magazine Available

Nordic, the manufacturer of the System on a Chip (SoC) in many beacons, has the latest issue of Wireless Quarter Magazine. It showcases the many uses of Nordic SoCs.

News from the world of beacons includes:

  • Quuppa partnership – this might accelerate Bluetooth direction finding solutions
  • Beacons helping visually impaired
  • Beacons for robot perception and interaction
  • Beacons in restaurants

Digital Manufacturing on a Shoestring

In a previous post we asked ‘What is Productivity?’ and shared how the first wave of IT productivity related to cloud computing, customer relationship management (CRM) systems and enterprise resource planning (ERP) was only taken up by the top 5% frontier companies.

We explained how IoT, 4IR and AI machine learning will improve productivity but again, likely only for frontier companies. The difference this time is that the newer technologies will have more far reaching consequences. The frontier companies will further extend their reach over the laggards. The majority of the 5% are large companies with large budgets who are able to engage consultances such as IBM, Deloitte, Atos, PwC, WiPro, Accenture and KPMG. But what of the small to medium enterprises (SMEs)? Can they compete?

In most countries, a large proportion of companies are small to medium size. For example, in the UK, the Office for National Statistics says 98.6% of manufacturers are (SMEs). These organisations are more price sensitive and usually don’t have the luxury of significant financial resources for engaging the top consultancies and implementing their expensive solutions. Small and medium sized organisations have previously found it difficult to digitise due to the lack of availability of reasonably priced solutions.

However, solutions doesn’t have to be expensive. Low cost sensors such as Bluetoooth beacons, motion cameras, consumer AR can be combined with affordable cloud services to create solutions on a ‘shoestring’ budget. This is the aim of the University of Cambridge and University of Nottingham’s ‘Digital Manufacturing on a Shoestring’ initiative. The Institute for Manufacturing (IfM) is helping manufacturers benefit from digitalisation without excessive cost and risk. View the project’s latest news and communicate with them via Twitter.

Read about Beacons in Industry and the 4th Industrial Revolution (4IR)

Completely New nRF Connect for iOS

As we have previously mentioned, nRF Connect is the the best app for detecting if a Bluetooth LE device such as a beacon is working. The Android version has always had more features than the iOS version but that is changing. nRF Connect for iOS has been completely re-written and now has a very pretty UI.

We still recommend using the Android rather than the iOS version because iOS apps can’t see Bluetooth MAC addresses due to some peculiar decisions made by people at Apple. Scanning also can’t see an iBeacon UUID, major and minor in the advertising. It’s more difficult to uniquely identify Bluetooth devices in apps such as nRF Connect on iOS than it is on Android.

Bluetooth AoA Direction Finding Antenna Design

We have previously mentioned that antenna design is a complex area that will slow the rollout of Bluetooth AoA direction finding solutions. What are the issues?

Theodoros Prokic of the KTH Royal Institute of Technology has a new paper on the Antenna Design for Angle of Arrival Measurement in Access Control Applications (pdf) that explores the antennas needed for two sides of an in an inside-outside scenario.

The paper provides an analysis of the challenges the antenna designer faces when creating an AoA solution. Issues include orientation and polarization, matching, coupling, reflections, phase center, and physical size. Designing and creating antennas can easily lead to inconsistent results due to the affects of hardware, cables and other testing equipment in the vicinity.